What Makes a Viral Video?


There is no single formula for a viral video, but there are some key factors that can make a video go viral. For example, 60% of videos had a short run-time (two minutes 47 seconds), and about half of those featured an element of surprise or laughter. In addition, 90% of videos contained an element of irony, which is defined as something that defies expectations or breaks societal norms.

A viral video can achieve millions of views in a matter of days or weeks. This spike in views is unachievable through conventional methods of promoting video content. In fact, one million views is considered only “moderately viral” by the Digital Marketing Institute (DMI). However, five million views in three to seven days is considered “TikTok viral.” As a result, the key to virality for a video is uniqueness.


When considering the timing of a viral video, it’s important to keep brand messaging in mind. A video that targets topics that are in vogue today, such as the American presidential election, is likely to become a viral hit. Moreover, viral videos rarely work as a one-off, so it’s important to be patient and wait for the right timing to reach a wider audience.

On the internet, timing is everything. A viral video may be popular for a few days or weeks, and then lose its popularity. If the video goes viral for a short period of time, it will likely reach many viewers. It’s also important to keep in mind that most people who watch viral videos do so within the first ten seconds.


If you’ve watched any viral videos lately, you know that the subject of the video has the ability to make it go viral. Popular subjects include cyber attacks, Wikileaks cables, and Anonymous. These topics are trending in today’s culture, as people are so reliant on technology. Trendable videos also contain eye-catching titles, and they often take place in famous locations, like Times Square.

Despite the fact that many videos go viral for the wrong reasons, the best ones have the ability to stick around. One such example is the Purina Puppy Chow video. This video, made in collaboration with BuzzFeed, shows a guy adopting a puppy and bonding with it. Such videos are a marketer’s dream. They cut through the noise of the Internet and reach social viewers who are more likely to buy the product or recommend it to friends.


A viral video is a onlyfans leaks that has become wildly popular. This phenomenon is typically the result of an organic, web-based distribution of content. It can receive millions or even billions of views within days. While it’s difficult to predict which videos will become viral, there are some common characteristics.

– A video with a deep meaning. Many viral videos contain a profound message. Others are simply for entertainment. However, the key to creating a viral video is concision.

Pop-culture stars

Many viral videos feature pop-culture icons. These videos tap into popular culture and play off of the common knowledge that audiences have. For example, the “Goat Scream” video plays on the expectations that people have of popular songs by replacing the chorus with a goat’s scream.

Social media

Most marketers want to see their video go viral. They hope it will bring attention and audience growth to their brand. While there is no formula to virality, marketers can use common elements to make their content more discoverable and engaging. Social media is one way to do this. However, if your channel is slow, virality will not bring results in a few days.

Viral videos are typically funny, interesting, or inspiring. If they are well-made and shareable, they can take the average Joe to the status of an internet star. Simply posting a video on Facebook can generate millions of views and headlines. These videos are typically spread through word-of-mouth or social sharing.